Villgjær’s Business Model Challenge: Pivot, Pivot

I love Villgjær. This local, Stavanger-based, beer brewery is a radical innovator. In design, in marketing, in products, they are rethinking and innovating in face of the current industry dynamics.

Next, it’s time for them to develop a business model. I challenge them to rethink and redesign their business model.
My suggestion; High-end, subscription model, with pre-paid cash flows.
Basically, copy Nespresso’s model into the beer industry. It might just work.

High-End, subscription model with pre-paid cash flows: a radical business model for beer…

Next, I will do an innovation analysis on Villgjær’s business model using the Innovation Pyramid. Stay tuned.
Updates coming…

While you wait, get on and “like” their Facebook site.

Villgjær’s Business Model Challenge: Pivot, Pivot

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