Next, it’s time for them to develop a business model. I challenge them to rethink and redesign their business model.
My suggestion; High-end, subscription model, with pre-paid cash flows.
Basically, copy Nespresso’s model into the beer industry. It might just work.
High-End, subscription model with pre-paid cash flows: a radical business model for beer…
Next, I will do an innovation analysis on Villgjær’s business model using the Innovation Pyramid. Stay tuned.
While you wait, get on and “like” their Facebook site.